Resources

Find out about our training sessions and published resources

Synergy Healthcare Research Business Intelligence Training Courses 2022

We have scheduled the following new dates for our Business Intelligence Training Courses, designed for pharma company business intelligence personnel with up to 2 years’ experience and marketing / market access / other personnel interested in learning about market research approaches:

Please contact training@synergyresearch.co.uk if you would like more information and to book a place on the course. 

Zoom Session One:

Zoom Session Two:

Thursday 17th February – 9.30am-1pm
Thursday 5th May – 9.30am-1pm
Thursday 6th October – 9.30am-1pm

Thursday 24th February – 9.30am-1pm
Thursday 12th May –9.30am-1pm
Thursday 13th October – 9.30am-1pm

Overview of research approaches​
Identifying needs and motivations​
Branding and positioning research​
Applying behavioural economics

Segmentation research
Communication research
Detail Follow Up research
Patient research

We produce a variety of useful resources for use in the healthcare market research industry. 

If you would like to download our key summary of the healthcare professional workforce, please click the download button.

Now available - our FREE Healthcare Business Intelligence Handbook 2021-22

We produce the Healthcare Business Intelligence Handbook, a free guide to market research approaches used in healthcare markets which also contains details of the numbers and demographics of specialist doctors in the UK and other major markets. Please contact us to request a copy.